Brand monitoring tools
Media and social listening tools that track brand mentions across the web, news and social platforms. Ranked by how often ChatGPT, Gemini and Google AI Mode name each brand, cite its site and put it first when answering 17 buyer-intent questions.
Ranking
Meltwater scored highest in this run at 32: named in 41% of answers and cited in 13%.
| # | Brand | Score | Mentioned | Cited | Avg. position | vs 2026-09-27 |
|---|---|---|---|---|---|---|
| 1 | Meltwater | 32 | 41% | 13% | 2.16 | = |
| 2 | Brandwatch | 31.6 | 43% | 7% | 2.25 | ▲ 1 |
| 3 | Brand24 | 29.4 | 37% | 13% | 1.82 | ▼ 1 |
| 4 | Mention | 16.8 | 24% | 4% | 2.91 | ▲ 1 |
| 5 | Talkwalker | 16.4 | 22% | 7% | 2.9 | ▼ 1 |
| 6 | Cision | 12.5 | 15% | 9% | 2.14 | ▲ 3 |
| 7 | Awario | 10.9 | 15% | 2% | 2.43 | ▲ 1 |
| 8 | Sprout Social | 9.6 | 13% | 4% | 3.17 | ▼ 2 |
| 9 | Muck Rack | 9.5 | 13% | 2% | 2.17 | ▼ 2 |
| 10 | YouScan | 8.6 | 11% | 4% | 2.2 | ▲ 1 |
| 11 | Hootsuite | 8.1 | 11% | 4% | 3.4 | ▼ 1 |
| 12 | Mentionlytics | 3.9 | 4% | 4% | 4 | = |
| 13 | Agorapulse | 0 | 0% | 0% | – | = |
By engine
Share of each engine's answers that name the brand.
| Brand | ChatGPT | Gemini | Google AI Mode |
|---|---|---|---|
| Meltwater | 33% | 53% | 35% |
| Brandwatch | 50% | 53% | 29% |
| Brand24 | 33% | 59% | 18% |
| Mention | 17% | 35% | 18% |
| Talkwalker | 25% | 35% | 6% |
| Cision | 17% | 12% | 18% |
| Awario | 17% | 24% | 6% |
| Sprout Social | 0% | 18% | 18% |
| Muck Rack | 17% | 12% | 12% |
| YouScan | 0% | 18% | 12% |
| Hootsuite | 0% | 18% | 12% |
| Mentionlytics | 0% | 6% | 6% |
| Agorapulse | 0% | 0% | 0% |
Prompts used
Each prompt was sent once to every engine, as written:
- What is the best brand monitoring tool?
- Best social listening tool for enterprise brands
- Cheapest tool to track brand mentions online
- Best media monitoring software for PR teams
- Best tool to get alerts when my company is mentioned on Reddit
- Best brand monitoring tool for small businesses
- Which social listening platform has the best sentiment analysis?
- Best tool to monitor news coverage of my brand
- Best brand monitoring software for agencies
- Best alternative to Google Alerts for brand mentions
- Best tool for tracking competitor mentions on social media
- Which media monitoring tool covers podcasts and broadcast?
- Best reputation monitoring tool for crisis detection
- Best social listening tool with image and logo recognition
- Best brand monitoring tool for tracking reviews and forums
- Which PR software combines media database and monitoring?
- Best brand mention tracking tool with an API
Run these prompts for your own brand
The answers behind this table came from the AnswerLine API. Every new account gets 100 free requests on any engine, no card.
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